The smartphone brand Gionee has achieved a substantial amount of satisfied consumers in India, reaching to1.20 Cr customers so far. The brand has announced the Captain of the Indian Cricket Team Virat Kohli as their new brand ambassador. Virat will soon be seen in the upcoming campaign of Gionee along with Alia Bhatt to help the brand touch new heights.
Gionee is aiming for a growth of 2.5 times in 2017. The company is also planning to establish 500 brand stores in India. The company rolled out a global re-branding exercise with a new logo and tagline, “Make Smiles” along with signing an MoU to put up its own manufacturing unit in India.
“I play my game with dignity and passion and apply the same rule in choosing my partnerships. Gionee comes across as a brand that is fueled by passion, determination and focus on innovating and performing and with all of this have it’s heart in the right place by giving back to society. Thus, I feel and believe that this association will go a long way. I am very excited to start this journey with Gionee.” Said Virat Kohli.
Gionee has also sponsored IPL Cricket team Kolkata Night Riders and Football Club Shillong Lajong, and Pro Kabaddi League for the last few year and has also sponsored the Sunburn festival at Bollyland.
That’s all for this guys, stay tuned for more update 🙂