Why Employee Engagement is So Important and How to Improve It In Your Business

Why Employee Engagement is So Important and How to Improve It In Your Business 1

There’s no denying the importance that employee engagement has on your business. By employee engagement, we’re referring to how actively involved employees are, and they connect with your business on an emotional level.

If someone comes into work, doesn’t speak with anyone, only does their job to the bare minimum and then goes home, this is known as a very low engagement rate, and obviously, this employee is not working to their full potential, which then affects your business.

Today, we’re going to talk about why a high level of engagement is so important, and how you can achieve this within your business.

Why is Employee Engagement So Important?

According to a 2016 survey, the results of thousands of businesses showed that around 53% of employees were very confident in the fact they could quit their current job and find something that was equally comparable within six months. This is a shocking figure because it details that over half of employees believe the business they work for is nothing special, and they could easily go out and find something similar if they needed to.

If an employee isn’t engaged in business and something happens, such as falling out with a coworker, or a stressful time happening within the workplace, they are very likely to leave and find something else. Having a high turnover rate as a business is a situation you don’t want to be in, especially with the time and money it takes to recruit, and the fact you want to keep growing consistently.

More often than not, a high employee turnover rate will spell failure in the foreseeable future.

How to Improve Employee Engagement

To bring down your turnover rate, you need to get employees involved and engaged, which while the main concepts are simple, you’ll need to be proactive in implementing sustainability over the long term to guarantee success. Here’s how you can get started;

Use the Right Tools

There are plenty of fantastic modern tools, apps, and services that can help people to get engaged. By implementing services to make your employee’s job more satisfying and easier to carry out can help increase job satisfaction and help people feel more productive. You can even invite employees to take engagement surveys, such as Harrison’s Engagement Survey, that points employee expectations out. It’s all about making the right investments in the right places in a way that works best for your business.

For example, using Visitor Management software can dramatically improve the productivity of your reception staff, who will be far happier in their roles and far more likely to do a better job.

Emphasis Teambuilding

Bringing your team together to feel like they are part of a community and belong to something bigger than just themselves is a great way to get people engaged. By making your staff base feel more like a family or group of friends will make people far more emotionally connected to your business, thus making them want to stay and work hard.

Value People and Their Input

While you may have hard and fast ways of doing certain things, you need to make sure you’re valuing the input of your employees. If they have a suggestion or an idea on how to make something better, give them the time of day. Their contributions to your business matter.


This is just the tip of the iceberg when it comes to improving employee engagement within your business, but there’s no tried and tested way. Your business is its own entity, and you need to figure out what works for you through trial and error.

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By Techniblogic

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