Litterati is a community that is “crowdsource – cleaning” the planet. Jeff Kirschner founded literati after a comment made by his toddler daughter. Litter is everywhere, soda cans, plastic bags and cigarette butts litter the environment, choke wildlife and threaten our planet. It is tackling this problem one piece of litter at a time. It started with one person and now literati is a global community that is cleaning the planet. The litterati community is growing quickly. It is using geo-data to clean up the planet.
How does it work?
Litterati is an online resource that allows users to photograph litter with Instagram and share their findings with friends using the hashtag “#Litterati.” They are then encouraged to discard the litter properly. Geotags provide insight into problem areas while keywords identify the most commonly found brands and products. This data will be used to work with companies and organizations to find more sustainable solutions.
- Groups: understand combined impact – it is one of the most important features. Schools, environmental groups and companies they all want to understand their combined impact to drive change for their communities.
- Maps: measure actions locally – In-app maps will provide the ability to search, browse and filter by location on the brand so that anyone can map and find more effective solutions by understanding more about the litter in their neighbourhood.
- Data Analysis Tools: Drive Bigger Change – these additional layers of information like trash can placement, retail locations, weather and topography will help us make more informed decisions and take effective actions.
The site will help to connect those interested in getting rid of litter. It shows interest in both environmental and commercial concerns. Over the past months, some 21,000 photos posted by 1500 people from 40 countries have found their way to litterati’s digital landfill. The site will help make people more aware of the problem.
The app is available on Kick starter for the people to download. If you want to contribute to this revolutionary effort, you can purchase special items from their Kickstarter campaign.Click here, for more details. That’s all for this guys, stay tuned for next update.