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Speaking about the trends and necessities then DSLR and mirrorless cameras are considered to be the most universal. However, the choice of the camera depends on the purpose for which the photographer wants to use it. Today, Fujifilm, a Japanese multinational photography and imaging company headquartered in Tokyo has launched ‘X-Pro3’. X-pro 3 is a lightweight mirrorless digital camera. As per the brand, the camera is made up of strong titanium to achieve advanced portability and durability. The camera offers premium image quality and is easy to use. The launch of X-Pro3 enables young and enthusiastic photographers to explore limitless possibilities in the photography world.
Speaking about the launch, Mr. Haruto Iwata, Managing Director, Fujifilm India Pvt Ltd. said, “As a means of visual communication and expression, photography has gained a lot of traction among users. We at Fujifilm have been consistently working towards innovating the imaging culture across countries. With an intent to further grow the photography industry in India, we always strive to introduce technology that reinforces our capabilities, while allowing our consumers to effortlessly click and share. With the launch of X-Pro3, we aim to enable photography enthusiasts to explore limitless possibilities in the photography world.”
Elaborating about the product, Arun Babu, General Manager Electronic Imaging and Optical Device, Fujifilm India Pvt Ltd, said, “As one of the leading imaging brands in the country, it is our constant endeavour to nurture the emerging photography culture in the country. The newest addition to the X-series line-up of compact and lightweight camera, X-Pro3 offers a premium quality design with beautiful tone and texture of the images produced. With the launch of X-Pro3, we aim to never stop innovating and refine the definition of pure photography with its hybrid viewfinder and document the world we live in today.
Specifications and Features of X-Pro3
- It is equipped with 21MP “X-Trans” CMOS 4” sensor and “X-Processor 4” image processing engine that ensures the right level of performance and image quality to the user.
- It comes with an “Advanced Hybrid Viewfinder”, the world’s solely finder which is capable of switching between optical finder (OVF) and electronic finder (EVF).
- It features Fujifilm’s unique Film Simulation function with the new “CLASSIC Neg” mode. This mode simulates color negative film traditionally chosen for snapshots of day-to-day scenes. The mode allows users to enjoy high-quality photo with versatile tonal variations.
Price:
The X-Pro3 camera by Fujifilm is priced for Rs. 1,55,999 in India. The camera will be available in three colors and the X-Pro3 Black in color will be available for sale today towards and the other two colors from January 2020.
| Model | Color | MRP | Availability |
| X-Pro3 (Body) | Black | 1,55,999/- | Available |
| *Duratect Black | 1,73,999/- | Available in January 2020 | |
| *Duratect Silver | 1,73,999/- | Available in January 2020 |
