At the 2023 International Broadcasting Convention (IBC), worldwide digital technology services leader TO THE NEW will demonstrate the latest improvements to its state-of-the-art flagship OTT solution, VideoReady. Visitors at the RAI Convention Center in Amsterdam between September 15th and 18th, 2023, may stop by at THE NEW’s stand, number 5.H08, to learn more about the new and improved features of Videoready.
TO THE NEW VideoReady is an incredibly adaptable, all-in-one solution for OTT platforms. It has already become the de facto OTT solution, providing streaming companies with OTT platforms that are founded on the three pillars of Experience, Monetization, and Speed. TO THE additional has updated Videoready with several additional functions to meet the shifting demands of the streaming media market.
VideoReady CMS and Cross-Platform Apps:
A comprehensive solution for streaming, engagement, and monetization that prioritizes the user experience.
VideoReady Sports: Delivering redesigned sports experiences and individualized fan connection, this feature-rich sports OTT solution will allow its users to establish a single digital destination for sports lovers.
Monetization-as-a-Service: VideoReady’s highly developed standalone module for enabling hybrid business models for improved monetization of OTT firms.
VideoReady Go: An innovative over-the-top (OTT) solution that allows media firms to quickly and easily establish their own streaming platforms, complete with a branded user experience and the ability to easily incorporate existing content.
Narinder Kumar, COO & Co-Founder of TO THE NEW, said, “We are excited to be exhibiting in IBC again this year and look forward to interacting with professionals from various corners of the industry.” With the media and entertainment business in constant flux, VideoReady was developed to provide a complete toolkit for producers to attract, convert, and keep their consumers. While giving their audiences a more streamlined and customized viewing experience, content creators may now access new income sources.
Visitors at at THE NEW’s Booth 5.H08 at IBC 2023 will be able to speak with members of the TO THE NEW team and try out the newest features of VideoReady for themselves. TO THE NEW is the industry leader because of its dedication to innovation and perfection, which has allowed it to improve the OTT viewing experience for consumers and provide streaming services new tools to grow their businesses.